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Ariana, your multimedia guide to FlorenceAbout Florence, in collaboration with Econoetica, announces new wa to discover art cities such as Florence: Arianna, new multimedia guide to the city of Florence... on pda .

Imagine while you are visiting Florence, a local takes you around the city. Imagine that Arianna is a born and bred Florentine, pointing out monuments in the heart of the city and showing you the most interesting routes to take to get around while telling you the anecdotes, interesting facts and legends on Florence, passed on from person to person throughout the centuries.

Arianna will be your companion when you go out in the evening, suggesting which restaurant to choose and the specialities of each one, which venues to go to and what's on, where to make your purchases and which shop sells what. Arianna will tell you what events are on in Florence, from concerts to exhibitions, film showings to plays, new venues to premieres.

Imagine Arianna is a local and knows her city like the back of her hand - its monuments, stories, venues and events. A Florentine ready to take you out and about, telling you all there is to know about the city - both the picture perfect version and the real thing.

Arianna gives you all this on a palm computer which you can take with you everywhere.

You may find it in some strategic points, where you can rent it and start your guided visit to Florence. Arianna’s voice (italian, english or french) will tell you the history of what is nearby you, You don’t have to worry about where you are, because the GPS knows it. The pda offers an interactive map of Florence, with different zoom levels where you can display anything: shops, restaurants, bars, museums will be displayed as colourful icons on the map and clicking on it you will have all the information.

You may also consult the events agenda: Arianna will tell you what’s on in Florence like concerts, exhibits, markets and much more.

Florence has been the first city in Italy to have it, and soon Arianna will be available for Naples and Ischia, calling herself Serena., segno evidente che il nostro paese sta iniziando a muovere i primi passi verso una forma di turismo più tecnologico e futuristico.

Are you not really convinced? Don't you believe on it? Then, we can only suggest you to try the online demo!

A close up to Arianna, the pocket guid to Florence
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